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Digital marketing for businesses in easy steps

Smith, Jon2019
Book
Nowadays, just having a website or an app is not enough. Potential customers aren't going to stumble across you by accident - you need to employ digital marketing tools and techniques to help them find you and keep you front of mind, and have them coming back again and again. Marketing your products and services online doesn't have to cost the earth. Lots of digital marketing activities can be done for free, or very little, and are very effective. This practical book guides you through the essential steps you need to take to set your digital strategy and get it right first time.
Author:
Edition:
2nd edition.
Imprint:
Leamington Spa, Warwickshire, United Kingdom : In Easy Steps, 2019.
Collation:
264 pages : illustrations (colour) ; 23 cm.
ISBN:
9781840788631 (pbk)1840788631 (pbk)
Dewey class:
658.872 SMI658.872
LC class:
HF5415.1265
Language:
English
BRN:
337252
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