Mad men & bad men : when British politics met advertising
Delaney, Sam2016
Book
Total copies: 1
From the moment Margaret Thatcher met the Saatchi brothers, election campaigns would never be the same again. Suddenly, every aspiring PM wanted a fast-talking, sharp-thinking ad man on their team to help dazzle voters. But what were the consequences of their fixation with the snappy and simplistic? Sam Delaney embarks on a journey to expose the shocking truth behind the general election campaigns of the last four decades.
Main title:
Mad men & bad men : when British politics met advertising / Sam Delaney.
Author:
Delaney, Sam, author
Imprint:
London : Faber & Faber, 2016.
Collation:
xxv, 315 pages : illustrations (black and white) ; 20 cm
Notes:
Originally published: 2015.Includes bibliographical references and index.
ISBN:
9780571312405 (pbk)
Dewey class:
324.941085324.941
Language:
English
Subject:
Elections -- Great Britain -- History -- 20th centuryElections -- Great Britain -- History -- 21st centuryAdvertising, Political -- Great Britain -- History -- 20th centuryAdvertising, Political -- Great Britain -- History -- 21st centuryPolitics and GovernmentUnited Kingdom, Great BritainPolitics & governmentPolitical campaigning & advertisingAdvertising
BRN:
311306