The commercial charity : how business thinking can help non-profits grow impact and income
Drake, Martyn2020
Book
Total copies: 1
Contrary to popular perception, charities and non-profits now generate over half their total income by selling goods and professional services. Charities of all shapes and sizes are increasingly targeting commercial growth to help fulfil their aims, and commercial income within the sector has doubled since the year 2000. Big opportunities exist, and 'The Commercial Charity' will help any professional in the sector to take advantage of them and increase the social and financial impact of their organisation.
Main title:
Author:
Drake, Martyn, author
Imprint:
London : KoganPage, 2020.
Collation:
xii, 199 pages : illustrations (black and white) ; 24 cm
Notes:
Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781789663280 (pbk)
Dewey class:
658.048
Language:
English
Subject:
BRN:
391142