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Design : the invention of desire

Helfand, Jessica2016

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Summary

Design has always prided itself on being relevant to the world it serves, but interest in design was once limited to a small community of design professionals. Today, books on 'design thinking' are best sellers, and computer and web-based tools have expanded the definition of who practices design. Looking at objects, letterforms, experiences and even theatrical performances, award-winning author Jessica Helfand asserts that understanding design's purpose is more crucial than ever.