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Fundraising management : analysis, planning and practice
Sargeant, Adrian
2022
Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in ...
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Fundraising management : analysis, planning and practice
Sargeant, Adrian
2022
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