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How to win campaigns : communications for change
Rose, Chris, 1956-
2010
This comprehensive exploration of what works in campaigning is a practical 'how-to' guide for using the principles and strategies of effective campaigning as a new form of public politics. How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new...
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How to win campaigns : communications for change
Rose, Chris, 1956-
2010
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